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Empowering women, one hand at a time

At Poker Power, we know there’s a strong connection between success, money ownership, and playing every hand, like a winning poker player. We teach women+ how to play the game, the game of poker and the game of life, so they can compete and succeed in business, finance, and life — all in a fun, supportive, and safe-to-fail environment.

Teaching 1 million women+ how to play life differently

We’re on a mission to teach 1 million women+ how to negotiate, assess risk, and make decisions with confidence—from the classroom to the board room and at every seat in between. The Poker Power experience offers women+ a place to connect and practice skills and strategies linked to success.

Our Founders: Jenny Just & Juliette Hulsizer

Poker Power emerged from the vision of self-made billionaire Jenny Just, who, in 2020, co-founded the brand alongside her daughter Juliette Hulsizer. What started as a simple experiment – gathering Juliette’s friends and moms for a series of poker lessons – turned into a remarkable discovery that the game of poker could help women+ build confidence and play to win, and thus Poker Power was born. Our mission is to empower women+ to build new life skills over a thrilling game of cards so that they can play life differently – at work, at home, and everywhere in between.

A team of women setting fire to expectations

Poker Power is fueled by billion-dollar business leaders, poker professionals, and next-gen leaders devoted to opening doors for women+ worldwide.

Meet Our Team

Poker Power in the press

Big Brothers Big Sisters of Chicago Learns Poker with Poker Power

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CBS Mornings Spotlights Poker Power

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Glitz, Glamour, and Grit: The Evolution of the WSOP Ladies’ Event

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